In the world of e-commerce, fresh ideas determine success against competitors. Zakeke, a groundbreaking Visual Commerce platform, has led this transformation since 2017. The company aims to reshape shopping experiences through advanced visual technologies. This has made it the preferred solution for businesses seeking to boost customer engagement and drive sales.
How Visual Commerce Redefines Shopping
The company started with a goal to equip e-commerce and retailers with live product customization, sophisticated 3D model creation and visualization, and immersive Augmented Reality (AR) and Virtual Try-On experiences.
This complete suite of tools enables merchants to build engaging and personalized experiences. Those experiences surpass customer expectations while optimizing operational loads and cutting unnecessary costs through efficient automation.
The results of Zakeke’s creative methods shine through its quick growth. The company overcame early hurdles and achieved 300% growth in just four years, serving over 10,000 clients across more than 400 verticals globally. These results prove its skill in creating visual commerce solutions for every business type and size.
Angelo Coletta, CEO of Zakeke, highlights the shift toward more engaging and interactive shopping experiences: “Customers today expect more than static images—they want to explore, personalize, and interact with products in real time. At Zakeke, we make this possible by offering seamless personalization, immersive 3D configurations, and dynamic visualization tools that enhance both customer engagement and merchant operations.”
Zakeke enables brands to offer both real-time personalization and immersive, photorealistic 3D and AR experiences, elevating product presentation to the next level. Shoppers can effortlessly customize items—changing colors, adding text, and seeing their designs come to life in stunning detail—while AI enhances these interactions. From configuring products with voice commands to streamlining setup for merchants, Zakeke’s AI simplifies visual commerce, improving the user experience, reducing workloads, and making adoption seamless. The result? A richer, more interactive shopping journey that meets modern customer expectations.
The Power of SaaS in Modern E-commerce
Zakeke runs as a cloud-based SaaS platform, offering businesses the simplicity of adoption, flexibility, and cost-efficiency that define the Software-as-a-Service model. This system lets merchants quickly establish and manage their e-commerce operations without extensive IT infrastructure or coding knowledge.
Choosing a solution like Zakeke over developing in-house customization or 3D software is a smarter investment for many businesses. Zakeke is always updated with the latest features and improvements, eliminating the high costs and complexities of maintaining custom-built software. Its affordability makes advanced technology accessible to small businesses, giving them the tools to compete and lead in their sectors.
The SaaS model is particularly beneficial for startups and small to medium-sized enterprises (SMEs), providing efficient traffic handling without requiring a mature IT infrastructure. Large companies benefit too, allowing them to focus on business development instead of site infrastructure and maintenance. Zakeke also provides a dedicated team that understands their specific needs, offering expert support for complex integrations and assisting with any customization requests to ensure a seamless experience.
Angelo Coletta highlights the advantages of Zakeke’s SaaS model, “With Zakeke, businesses can access powerful 3D and customization tools without the cost and complexity of building in-house software. Our cloud-based platform ensures they always have the latest updates, making advanced technology affordable and easy to integrate, whether they’re a startup or a large enterprise.”
Customer Engagement Meets Revenue Growth
Zakeke platform’s real-time product personalization, advanced 3D visualization, and immersive AR experiences enhance customer engagement and satisfaction. Through integration with platforms like Shopify, WooCommerce or BigCommerce, Zakeke empowers businesses to offer customers the ability to design and purchase personalized products in 2D, 3D, AR, and Virtual Try-On. This technology enriches shopping experiences, automates processes, reduces manual labor, and expands margins through customization charges.
In a remarkable demonstration of success, the leading athletic wear brand VIRUS International selected Zakeke to streamline its customization process, which led to reduced production times and higher sales. The seamless integration with Shopify allowed VIRUS to simplify the design-to-print process, enabling customers to personalize their orders directly from their devices. This strategic decision generated over 1,200 custom orders within two years, demonstrating the platform’s direct impact on sales growth and customer satisfaction.
Building on this momentum, the Italian company Design Italian Shoes transformed its luxury shoe customization with Zakeke’s 3D Product Configurator. The dynamic and immersive shopping experience improved conversions and minimized production errors. The superior technology enabled DIS to manufacture exclusively customer-designed products, which eliminated sample production needs and enhanced sustainability. The results showed a 100% sell-out rate, highlighting Zakeke’s ability to boost customer experience and operational efficiency.
To further illustrate these successes, industry leaders validate Zakeke’s transformative results. Melanie Lin, Global B2B sales & partnerships director at VIRUS International, emphasizes, “For those in the industry, getting a single custom piece printed is very expensive and requires a lot of work, especially with mock-ups and design adjustments. Zakeke allowed us to cut that time in half. Before, it would take me about two to three weeks going back and forth with a customer, but now they can handle everything from their computer or even on mobile. Thanks to this application, we’ve grown to 50–60 orders every few days. It’s been awesome.”
The e-commerce market continues to transform, while platforms like Zakeke lead the Visual Commerce transformation. The platform’s focus on progress and customer-focused strategies enables businesses worldwide to create personalized and immersive shopping experiences that strengthen growth and loyalty.
