Among Hong Kong’s towering financial institutions is the licensed trust sector. The business of licensed trust services, long associated with old money institutions and conservative financial planning, is changing due to globalization, regulatory changes, and an increasing need for stability in wealth preservation.
Beyond Trust Company is at the center of this evolution, a firm that has steadily become a leader in trust services. This commitment to excellence was recently recognized when Beyond Trust received the prestigious 2025 Global Recognition Award for its leadership and innovation. Under the guidance of chairman Stanley HUI Kei, the company has strengthened its presence in the Greater China region and reinforced its commitment to long-term wealth inheritance strategies.
Leadership in Trust Services
For decades, Hong Kong has been a premier hub for wealth management, bridging global markets with the Chinese economy. The city’s asset and wealth management business reported assets under management (AUM) totaling HK$31.2 trillion (US$3.9 trillion), reflecting a 2% year-on-year increase. Licensed trust services are integral to Hong Kong’s financial management landscape, providing structured solutions for financial planning, risk mitigation and family wealth preservation.
These services are essential for high-net-worth individuals seeking to handle the complexities of global finance while ensuring the longevity of their assets across generations. Beyond Trust Company has emerged as a critical name by staying true to its core values—leadership, ethical decision-making and service excellence. Chairman Stanley HUI Kei, recognized for his ability to inspire others, has led the company with a bold approach. “We are determined to serve the Greater China region and help millions of Chinese achieve historic wealth inheritance,” Hui said in a recent statement.
The company has strategically expanded its reach and services across major financial centers in Asia, including Singapore and Shanghai, to cater to a growing clientele seeking cross-border wealth management solutions, ensuring that its offerings are both globally competitive and tailored to the unique needs of its clients. Reports indicate that more than 60% of high-net-worth individuals in China actively seek cross-border wealth protection, making Hong Kong a crucial gateway for financial security.
Defining Security and Service Excellence
With financial security becoming an increasing concern for high-net-worth individuals, trust services have transformed to incorporate more robust legal protections and service-driven approaches. Beyond Trust has made service excellence a key tenet of its strategy, focusing on measurable outcomes and sustainable impact.
The company has implemented strategies such as introducing the Beyond Card, a financial tool designed to enhance security and accessibility for high-net-worth clients. This ensures that its wealth management solutions are not just about financial transactions but also about preserving legacies. Its comprehensive services include inheritance planning, trust structuring, and risk mitigation, all designed to provide long-term security for families and businesses. Hong Kong’s common law framework has made it an attractive jurisdiction for trust establishments.
Beyond Trust’s ability to scale its initiatives internationally while maintaining high standards of integrity and client satisfaction has reinforced its leadership position. The recognition from the Global Recognition Awards proves its pursuit of excellence in trust services, showcasing its influence and impact on the financial industry.
A Future in Good Faith
The licensed trust industry in Hong Kong is expected to continue changing, particularly as regulatory institutions adapt to new economic realities. Beyond Trust is dedicated to maintaining leadership, ethical decision-making, and innovation in service delivery.
And wiith a clear mission to leverage Hong Kong’s trust system for long-term wealth preservation, the company remains focused on helping clients safeguard their financial futures. Hui stared, “The essence of wealth protection is not just in preserving assets, but in preserving trust.”